An energetic and results driven professional with transferable skills and over 20 years experience in sales and marketing, advertising, hospitality, sports management, publishing and International Property Investment. A self starter, lateral thinker and innovator with an in depth clear knowledge of UK & USA consumer markets, consistently achieving results through leading a winning team with a ‘make it happen’ approach.

Has over 25 years experience within the Insurance, Hospitality, Event industries. Specialising in Sales & marketing, Michael set up Eazycups and secured Tier 1 contracts including Anheuser Busch, Miller Coors & Harley Davidson, Sysco, Caesars Entertainment Group and Nascar.

A qualified Engineer and Inventor of the ‘Floatback’ design.

Michael Reece is an inventor, consultant and serial entrepreneur with a 20+-year track record of success including extensive experience in start-ups, new product launches and brand development. Mr. Reece is a frequent guest speaker at industry meetings and has been featured on radio talk shows for National Public Radio (NPR). In 1988 Reece co-founded his first company and won patents for a line of innovative soft-sided coolers and bicycle bags. T