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A real-time coach providing you with inspiration, tools and knowledge to help reach your goals and optimize your complete health.

  • Stage Full Product Ready
  • Industry Internet / Web Services
  • Location 1078 Amsterdam, NH, The Netherlands
  • Currency USD
  • Employees 7
  • Website

Company Summary

We have distilled the essence of health and fitness specialists / and fitness coach/motivators and designed it into a digital service.
We are a startup in closed beta phase. Public beta planned before 2012.
Our customer; anyone, with access to internet, interested in knowing what they could do next to optimize their health.
We seek: a total of 700k USD, 350k has already been raised.


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    Dave Roeloffs
    Founder | Investor | CEO

    Serial entrepreneur, 34 year of age, has had 2 successful exists. First one was a digital marketing company focussing on online marketing strategies primarily, second was a B2B SaaS web application that allows user to do their online email & SMS marketing.

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    Isaka Traore
    CTO | Partner

    Chief Architect at Virtual Affairs
    Senior Architect at Equens
    Principal Architect at

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    Lee Feldman
    CCO | Investor | Partner

    Co-Founder, CCO, Blast Radius 1996-Present
    Postgrad: Interaction Design: 1995-1996
    Mission; Think and do things different and better.
    Specialties; Experience Design, Interaction Design, Service Design, Innovation Strategy

Previous Investors

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    Informal: L. Feldman - 100K EUR + Management
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    Informal: P. Rens - 200K EUR
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    Informal: D. Roeloffs - 200K EUR