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647a2f98 d109 4031 b5e9 f39b259a9263

Platform of integrated style, prescriptive and regulatory information empowering users in Online Beauty and Health Retail and Services.

  • Stage Not Set
  • Industry Not Set
  • Location Almada, Setúbal, PT
  • Currency USD
  • Website

Company Summary studies the equilibrium between user expectations, communication and action. Our basic unit of customer interaction is therefore the Call To Action (CTA). By linking different CTAs from Prescription, Regulatory and Style authorities, we remove friction: customer questions and fears. The result are discovery-centric funnels for our services, converting users into informed customers. Our customers are Beauty conscious Men and Women.


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    Humberto Bento Ayres Pereira

    With an Harvard MBA and McKinsey Consulting background, Humberto is a techie who loves to tackle hard to solve problems.