expi - The coordination of competition
expi is an iPhone application designed to coordinate all endurance event activities for athletes, spectators, organizers and retailers.
If you have ever tried a diet plan or a fitness routine, failed to complete it and then blamed yourself for not finishing then expi is the product that finally solves this problem for you. expi pulls focus away from weight loss management products and focuses solely on social connection and competitive accomplishment. The Blade Group is the company that houses expi's its intellectual property and human capital.