Eva & Paul Denim
Organic women's jeans with an innovative approach to fit. Fair trade & sewn in the USA. Sold through cutting edge ecommerce & boutiques.
Eva & Paul is revolutionizing the $19B denim market by targeting the underserved segment of affluent women ages 35-55, 5.7M women. Unlike competitors that target only the smallest sizes, we make realistic proportions for women's true body shapes at each size based on 3D body scanning data. We use hand-printed pocket fabrics and organic cotton from family farms in India to build a premium lifestyle brand online and off and manufacture in NYC.