ERC is a sustainable enterprise dedicated to providing quality, affordable and accessible eye care solutions for rural NE India.
ERC strives to provide accessible and affordable eye care solutions to the underserved population in North-East India. Our hub and spoke model, with centers located in remote areas, addresses accessibility issues. We started in June 2011 and we now operate 3 centers in/around Jorhat city. Our focus is to design a pricing system that insures affordability for the BoP population in rural and semi-urban areas (80% of our target customers).