EEZZR Corporation is the owner of MeasureWell®. Elizabeth Zerlin, President & Product Developer of the Corporation and inventor of MeasureWell®, is a Clinical Nurse Specialist. As a nurse and a Kid’s Nutrition Specialist, she has had years of experience as a health care provider. MeasureWell® was developed to ease and encourage the process of measurement of semi-solid and spreadable food products such as, peanut butter, jams and jelly,etc.