EcoBabyBuys.com. LLC (EBB) is the premiere flash sale site, founded by two moms, specializing in eco-friendly items for babies, children and expecting parents. Each day at 9am EST, a new product goes on sale on the website and is available for purchase for 72 hours or until it sells out, whichever comes first.Three sales run concurrently, each lasting 3 days. Every product featured on EBB is sold at a discounted price of at least 40% off MSRP.