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Diffus Design

Diffus seeks to influence idustry to work with soft circuits in order to bring unusual solutions to the table within interaction technology.

  • Stage Full Product Ready
  • Industry Other
  • Location 2100 Copenhagen, Capital Region of Denmark, Denmark
  • Currency EUR
  • Founded October 2012
  • Employees 4
  • Website

Company Summary

Diffus works with art, design, craft and new media. Intelligent textiles, aesthetic interfaces and smart design is our core interest. We work with a theoretical and practical approach towards all projects and moves between culture, aesthetic and technology. Not by trying to embrace the fields but rather operate in between. Diffus is driven by research, curiosity and investigation, focusing equally on form, content and the interrelationship.


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    Hanne-Louise Johannesen
    CEO - partner

    Hanne-Louise being an art historian has a strong focus on how intelligent textile, tangible interfaces and interactive installations work with contemporary society and the history of aesthetic. She has in depth knowledge in ‘soft electronics’ and good skills in craft and design. She has been an assistant professor in Visual Culture at the University of Copenhagen. She now teaches at the IT-University, Denmark in the field of Digital Aesthetics.

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    Michel Guglielmi
    CEO - partner

    Michel is an architect working with tangible media and interaction design. He is focusing on how intelligent textiles, wearable technology and tangible interfaces are connected with the surroundings and how the interaction between wearer, ‘wearable’ and surroundings works. Michel has skills in web design, visualisation and prototype building as well. He has been teaching at the Royal Danish Academy of Fine Art, Schools of Architecture and Design.

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    Uffe Egekvist
    Strategic advisor

    Uffe has great experience in strategic planning, company growth, contracts and negotiations. Uffe has an innovative way of looking at business opportunities and great skills in strategic processes.


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    Nymark Christensen
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    Dorthe Viborg