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A5a78119 9b5e 42ea a032 6e5700e192a9

Design My Meals

We aim to enable people to eat at home, as a family and to prepare meals made with local/seasonal and on-hand ingredients.

  • Stage Full Product Ready
  • Industry Food and Beverage
  • Location Milpitas, CA, USA
  • Currency USD
  • Founded February 2010
  • Employees 10
  • Website

Company Summary

Design My Meals is a web-based, personalized recipe index and meal planning tool, which automatically generates grocery list and manages at-home pantries. It connects small, local food providers and users. Its an intelligent engine that matches specialized diets to a user’s recipe preferences and the existing ingredients in a user’s pantry. Our Mission at Design My Meals is to help educate and assist the public in eating well.


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    Carla M Bayot
    Founder and CEO

    Hardware and Software architect with 17 years experience. Degrees in Electrical Engineering and Physics. Previously, has worked at Apple, Cisco and on Microsoftʼs Xbox. Architects design process to combine data management and collaboration features to enable product data to be controlled and shared across entire product life cycle.

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    Cara Moretti
    Co-Founder and CMO

    Cara Moretti is a dermatologist with interests in nutrition and epidemiology. She holds a Master's degree in Public Health from Harvard University and an MD from the University of Chicago. Recognizing that this has social, environmental and health benefits, her aim is to help curb the obesity epidemic and improve the overall health and wellbeing of Americans.

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    Sara Frankel
    Co-Founder and COO

    Sara has two decades of experience in consumer media and Internet. Has worked in multiple start-ups as CEO and has held senior positions at Barnes & Noble, Third Age Media, and PC World Online. Sara earned a B.A. from Harvard University, an M.A. from Cambridge, and an M.B.A. from Stanford’s Graduate School of Business. She is currently board secretary of the nationally acclaimed magazine, Mother Jones.

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    Heather Lowe
    VP Partnerships and Product Development

    She brings more than 18 years of executive-level experience in graphic design, UI design, information architecture and e-commerce design. She held senior design positions at Organic, Sony, and several Silicon Valley e-commerce, gaming and lifestyle start-ups and has particular expertise in UI design and front-end programming.  She has a Master’s degree in social psychology and earned an MBA from the Haas School of Business at Berkley.


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    Philip Milestone
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    Mark Strosberg, CPA

Previous Investors

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    Rich John Lee
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    William Callahan
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    Stephanie Johnson