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We make Buy Local happen.

  • Stage Prototype Ready
  • Industry Mobile
  • Location Addison, TX, USA
  • Currency USD
  • Founded June 2012
  • Employees 9
  • Website

Company Summary

Local retailers face severe informational and technological disadvantages in virtually all retail markets. To assist local retailers, we have developed the Prudence shopping system, which includes a user-friendly mobile shopping app featuring demographic- and location-based search. We have also developed a web-based portal that allows retailers to easily enter deals into our system, manage their deals, and even negotiate prices with users.


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    Herman Spencer

    After more than 10 years as a software engineer, database administrator and project manager, Herman served as Director of Architecture and System Evolution for Lexis-Nexis, spent 5 years as Vice President of Agile Manufacturing Solutions, then joined TRIRIGA (sold to IBM) as Executive Vice President of Software and Product Development. He most recently served as the Director of Engineering for Quickoffice (sold to Google).

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    Rama Renikunta

    Rama has over 18 years experience in software development. Prior to Dealentra, he was a Senior Engineer at Google, a Systems Architect at Quickoffice, and a Director at TRIRIGA.

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    Milfar Dean
    Director of Mobile Technologies

    Prior to co-founding Dealentra, Milfar led the UI development for Connect By Quickoffice. In this role he developed the user experience for Android Phones, tablets, iPhones, and iPads. That role allowed him to mediate complex requirements with offshore development teams while mentoring the members of his team. He has also contributed to several Fortune 500 company IT project successes while consulting for Perficient and working at Perot Systems.

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    Gabe Ignatow
    Behavioral Research Director

    Gabe is an Associate Professor of Sociology at the University of North Texas. At Dealentra he has developed a matching engine that efficiently matches users' interests and preferences with those of retailers, brands, and products. He is also responsible for our system of vendor reports. Gabe received his PhD in Sociology from Stanford in 2003.

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    Scott Cote
    Director of Natural Language Processing

    Prior to co-founding Dealentra, Scott was a senior engineer at Quickoffice. He has also worked as a system architect and consultant for Perficient, Bank of America, Lucernex, Nokia, EsoftSolutions, and Thinkspark.

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    Josh Hissem
    Creative Director

    Josh is responsible for the look and feel as well as the user experiences for Dealentra. Before co-founding Dealentra, he led the User Experience Implementation for the Web Interface of Quickoffice's sensational product called "Connect by Quickoffice" and also provided all of the styling for the mobile user experience. Previous to that, Josh contributed his visual development capabilities to several corporate websites.

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    Heather Kaplan-Waverly
    Marketing Director

    Heather has more than 20 years of experience in the field of Advertising and Marketing. Her extensive experience in the value and deal space includes successes for many industry groups such as restaurants, retail, and packaged goods. Before Dealentra she worked as the Media Director for Euro RSCG Dallas, where her efforts assisted in creating double digit ROI for clients such as Pizza Hut. She has also worked for agencies such as Publicis and TM.


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    John Gilluly, DLA Piper
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    Salmon Sims Thomas and Associates