In 1996 J.P. launches www.ironcompany.com, one of the internets first online drop-ship fitness equipment retailers. Today Ironcompany is a $7 mil per year home based business. In late 2009 he and his partner launched CrossCore, Inc. which heavily benefited from the hundreds of fitness equipment supplier relationships already in place. In 2012 J.P. continues to focus on and grow both companies through a variety of key resources and relationships.

Jay Wilson spent several decades creating a reputable and lasting name in the marketing industry. In 2006, he took the lead as Executive Vice President for CBSI/ Osiris Shoes (Acting President). Wilson created significant growth for the company’s revenue, driving sales from $14 to $31 million in two years and recovered 17 million in Debt. Prior to Osiris Shoes, Wilson was brought in to turnaround Vans Shoes as Vice President of Global Marketing.

Director of Strategic Alliances and Sponsorships, Vans, Inc.; helped launch the Action Sports industry; worked with XBOX, Mountain Dew, Ford, Gillette, Tylenol, G-Shock, NBC, FOX; raised $10M+ incremental revenue annually. VP, Brand Alliance (Partnership Marketing), Westfield LLC; created “Mall as a Media Vehicle” working with Paramount Pictures, Coca-Cola, American Express; grew revenue from $0 to $19.7M in 25 months.

VP, Cemco Fitness Products, Inc. (1998); redesigned company products, opened overseas manufacturing facilities, upgraded company image, increased sales from $1.3M to $5M in 3 years. Opened: Fight Factory Brazilian Jujitsu Academy from 2002-2009