Aaron has spent 16+ years leading software product development & providing enterprise-level consulting. With a background in visual arts & coding, he has successfully brought 4 products to market, including one sold to Microsoft in 2001. He was a lead architect of Microsoft CRM. Later, he was a co-owner a CRM consultancy along with Mr. Barrett and Mr. Speca. Mr. Elder is responsible for overall product direction, marketing & architecture.

Michael has 16 years of professional technology consulting and executive experience, where he’s helped many organizations establish the internal organization and discipline necessary to leverage their technology investments and reach their goals.

Mark has more than 17 years of experience as an entrepreneur and executive in technology and consulting. Prior to co-founding Crelate, mark lead the sales effort that grew a fledgling $1M development services business, into a market leading $30M a year business – which was ultimately sold to Avanade/Accenture.