Consumer Kinetics

For mobile-enabled families, we have developed the most comprehensive mobile utility to save time and money on their grocery shopping trip.

  • Stage Concept Only
  • Industry Consumer Products
  • Location Mississauga, ON, Canada
  • Currency USD
  • Founded December 2012
  • Employees 2
  • Website cartsmart.com

Company Summary

We want to lead the mobile revolution in Consumer Packaged Goods. In October 2013 we were proud to announce the Canadian Launch of Cart Smart, an amazingly simple-to-use and uniquely useful mobile shopping app for grocery shopping. Cart Smart harnesses effective shopping financial incentives, an incredibly well-designed shopping list, retailer flyer information, and a unique gamified rewards program.

Team

  • Steve Clelland
    Managing Director

    Over 13 years of experience working with outstanding tier 1 companies including Clorox and General Mills. He has excelled in numerous multi-functional roles and has been recognized for excellence and entrepreneurialism. While a sales director he developed people, supplier, and budget management expertise. Steve is passionate about insights and analytics but is also fuelled by creativity. Steve's primary role is user acquisition and analytics.

  • Neil Hunter
    Managing Director

    Over 12 years of CPG experience, with specific expertise with major Canadian Retailers. Neil has a track record of success because he knows how to win at the point of decision. His capabilities as an influencer and sales executive have earned him several promotions and recognitions in his career. He is an expert in promotional merchandising because he knows what drives shoppers to act. Neil's primary role in CartSmart is client sales.

Advisors

  • Miller Thompson (Waterloo)
    Lawyer
    Unconfirmed
    BDO - Peter Mutatat
    Accountant
    Unconfirmed

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