Cobrain is a cross merchant personalization ecosystem of 300 major merchants. It's founded by Rob McGovern, founder of Careerbuilder.com.
Cobrain solved the personalization problem facing every merchant. Every person sees a different personalized Amazon front page. In contrast, everyone has the same Macy's, Nordstrom, or Gap front page. Cobrain is changing this, helping merchants personalize their sites for each consumer. The company has developed sophisticated algorithms using cross-merchant data.