Default company panoramic image


ChefsClub is a Danish/Brazilian Startup and the biggest dining club in Brazil, providing members with constant discounts at 300 restaurants.

  • Stage $500K in TTM Revenue
  • Industry Internet / Web Services
  • Location Rio de Janeiro - RJ, Brazil
  • Currency USD
  • Founded May 2012
  • Employees 14
  • Website

Company Summary

ChefsClub’s business model consists of a membership based dining club providing constant discounts across 300 great restaurants in Brazil with the simple use of our unique metal card or app. For the execution we gathered a brilliant Danish/Brazilian team of entrepreneurs combining 15 years of Start-Ups experience, 5 years of finance industry, Danish designers and top grades from schools such as Copenhagen Business School and Harvard University


  • Default avatar
    Fabrizio Batista Serra (Brazilian / Italian)

    Fabrizio is involved on most operations of ChefsClub developing from the long-term strategy, finance, accounting and Business Plan.

    - MSc Economics and Business Administration at CBS (Denmark)
    - BSc Economics  UFRJ - Top 10 of the Class 2010
    - 3 years of experience within the finance industry (JGP Hedge Fund, BNDES and Carlsberg Group)

  • Default avatar
    Morten Lie Jørgensen (Danish)
    Co-founder & CTO

    Business starter, advisor and web developer with experience from working with everything from e-business solutions, online music and communities to website development and internet campaign ideas for big brands like TDC, Tuborg and Sennhieser.

    Morten has started multiple companies since 1998 and has managed offices in Denmark and Germany. His previous startups where he was also the CEP include music community BandBase (previously,

  • Default avatar
    Daniel Holm Kristensen (Danish)

    Daniel focuses on bringing talented people onboard, handling investor relations, managing supply chain and developing the strategy.

    - MSc Applied Economics and Finance at CBS (Denmark)
    - 3 years of experience in M&A and financial sales (Deloitte and Saxo Bank)
    - Co-founder and President of
    - Financial Specialization at Harvard University (Top 2%)

  • Default avatar
    Guilherme Mynssen (Brazilian)
    Co-Founder and Head of Sales

    Guilherme is a people magnet and motivator. He has an incredible charisma, which works brilliantly with his over 7 years of hard work in sales and B2B relationship building in small and large companies accross Brazil. Guilherme is the one that moves the fantastic marketing and sales team of ChefsClub in Brazil.

    - 7 years of experience in sales and trade (B2W, Reckitt Benckiser and Ponto de Referência)

  • Default avatar
    Louise Zyskind (Danish)
    Co-founder and Creative Director

    Louise is the one responsible for the amazing visual identity of ChefsClub.

    She is an experience designer, with a Masters of Arts from the Danish Design Institute and over 12 years of experience on the field. Her experience involves working in close collaboration with small- and medium-sized companies, galleries, museums, artists, authors and other professionals in need of a sharp visual idenity expressed clearly in very little space or time


  • Default avatar
    Carolina Mynssen
    Default avatar
    Marcos Marques - (

Previous Investors

  • Default avatar
    Pedro Boardman Carneiro (U$ 120K)
    Default avatar
    Heitor Cassiano Neto (U$ 190 K)