Each of the 50+ Bands (Bracelet) are designed around a specific character.
This makes each of them fashionable as well as unique.
[Ex.- The 'Paladin' looks like armor, shields and a crest while the 'Samurai' has an island, rising sun and a cherry blossom tree.]

The bands can be produced at a very cost effective price (around .20 to .25 cents each).

Some are more 'rare' than others making them collectible as well.