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CARality offers a one-stop online retail and automotive marketplace destination for car owners to source automotive services and products.

  • Stage Full Product Ready
  • Industry Retailing / Distribution
  • Location New York City, NY, USA
  • Currency USD
  • Founded November 2011
  • Website

Company Summary

CARality, formerly WheelsNeedDeals, will introduce the first website where car owners can find a full range of automotive services (by retailers), accessories, parts, and vehicles—all at the best prices available. As a market maker, CARality will expand the reach of automotive service retail businesses by providing them significant online exposure at no up-front cost in exchange for discounted rates on their automotive services and products.


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    Jared Kugel

    Jared successfully started his first company at the age of 15 and was recognized in Nick News (Nickelodeon), Channel 12 Long Island News and other media. Prior to and after graduating with a B.B.A. Degree from Hofstra University in 2009, Jared worked for his family business, Future Tire, one of the top distributor of tires on the east coast of the U.S. As Director of Business Development at Future Tire, he increased sales by $25 million.

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    James Papavasilakis
    Vice President of Marketing

    James is an experienced marketing and sales professional with over 10 years of experience within the auto maintenance and repair services industry. James graduated from Hofstra University with a B.B.A. Degree with an emphasis in marketing. From 2000 to September 2012, James served as Marketing Coordinator and Online Store & Parts Department Manager at Dales Way Auto Body Center, where he oversaw customer service, administration, estimates, databa

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    Jeffrey Cohen
    Vice President of Operations

    After graduating from SUNY Oneonta with a BS in Communication Arts in 2008, Jeff earned a position as Sales Administrator at Overseas Military Sales Group where he was a customer service liaison for overseas military personnel purchasing automobiles. In this position, he developed initiatives that supported company growth and met delivery objectives. Jeff later served as Finance Administrator, processing credit applications for automobile loans.

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    Joseph McColgan

    Joe is a seasoned executive with a strong focus on change management and corporate improvement. He has over 35 years of experience across diverse sectors. Joe has acted as a consultant and interim CEO for organizations from a wide array of industries. He has held management positions at several large companies. Joe holds an MBA from Harvard Business School and a Master's Degree in Engineering from Yale University.


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    Bruce Meyer, Blanchfield Meyer Kober & Rizzo, LLP
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    Bruce Meyer Jr.