Buycentives

We attack sales inefficiencies by using predictive analytics to deliver real-time, individualized offers and incentives to online shoppers.

  • Stage Prototype Ready
  • Industry Marketing / Advertising
  • Location United States
  • Currency USD
  • Employees 3
  • Website buycentives.com

Company Summary

Buycentives' patent pending tech helps leading brands manage sales incentive expense more intelligently and efficiently, by delivering data-driven offers on-demand.

Car companies spend $30B every year, just on rebates and incentives. Accenture estimates at least 15% is wasted.

We saved the #3 global automaker more than 40% in a successful proof of concept, and launched the industry's first real-time sales lead treatment and tagging technolo

Team

  • David Goldschmidt
    Cofounder

    Dave has 20+ years experience in automotive advertising, marketing (OEM planning, wholesale and retail, e-commerce and Internet) and product development, at Saturn, Leo Burnett, J. Walter Thompson and Frog Design. He founded GreatFamilyRentals.com and was CMO for Intrago, a transportation technology startup. Dave holds an M.B.A. from the University of Michigan Ross School of Business, and an Engineering degree from Michigan State University.

  • Sean Murphy
    Cofounder

    Sean possesses over 20 years of experience in the automotive (OEM strategy, research and forecasting, dealer business consulting) and enterprise IT (business development, partner acquisition, start-up launch) sectors. Sean also has enterprise IT sales experience at mainframe migration companies Clerity Solutions, TmaxSoft and Lead Point, Inc. He holds an M.B.A. from Wayne State University and a Marketing degree from Central Michigan University.

  • Ilya Sterin
    Director of Software Engineering

    Ilya has over 10 years experience as a software architect, integrator, and engineer. Ilya has experience in smaller organizations, such as Nextrials, a web-based software solutions provider for the clinical research industry and BazuSports, a race technology services provider for endurance sports events. His large enterprise experience includes Ford Motor Company and DTE Energy. Ilya holds a Computer Science degree from Wayne State University.

Advisors

  • Matthew Bower, Safford & Baker, PLLC; Bloomfield Hills, Michigan
    Lawyer
    Unconfirmed
    Disa Webb, Rehmann Robson; Ann Arbor, Michigan
    Accountant
    Unconfirmed

Previous Investors

  • Ann Arbor SPARK
    Unconfirmed
    Michigan Pre-Seed Capital Fund
    Unconfirmed

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