Brandyfloss

A platform for e-commerce and retail marketers that generates more product purchases from existing customers by providing AI-powered customer targeting.

  • Stage Full Product Ready
  • Industry Software
  • Location Carlow, Ireland
  • Currency EUR
  • Founded June 2016
  • Employees 3
  • Incorporation Type LLC
  • Website brandyfloss.com

Company Summary

Brandyfloss is a platform for e-commerce and retail marketers that generates more product purchases from existing customers. Powered by AI technology, it provides accurate target customer groups for products. Using Brandyfloss, marketers can expect sales conversion rates to increase up to tenfold.

The company has won support from Enterprise Ireland, Local Enterprise Office Carlow and has raised €150k+ capital to grow the business.

Team

  • Eoghan O Searcoid
    Co-Founder & CEO

    Eoghan is an experienced marketing professional. He has applied his craft across a range of corporate sectors for ten years. These include mobile telecoms, retail, financial service, fitness, publishing and tech.

    In 2016, Eoghan began his entrepreneurial journey and formed Brandyfloss. He understands the challenges marketers face with targeting customers, and has developed the perfect solution for them.

  • Nikola Obradovic
    Co-Founder & CTO

    Awarded the “Best Young Manager in Serbia” for 2017, Nikola is responsible for leading, defining and delivering high-quality projects and products. He has worked with globally recognized names including NASA and Pfizer, and is also no stranger to tech startups.
    Nikola manages software development and tech strategy for Brandyfloss.

Advisors

  • JD FitzGerald
    Unconfirmed
    Eoin Duane CFA
    Unconfirmed
    Dr Micheál Ó Searcóid
    Unconfirmed

Previous Investors

  • Enterprise Ireland - New Frontiers Programme
    Unconfirmed
    Dr Micheál Ó Searcóid
    Unconfirmed

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