Brand(ark)

Our digital media platforms leverage social media and online fantasy sports with the innovation of consumers being "sponsored" by brands.

  • Stage Full Product Ready
  • Industry Media and Entertainment
  • Location Vancouver, BC, Canada
  • Currency USD
  • Founded August 2011
  • Employees 5
  • Website brandark.com

Company Summary

Consumers are overwhelmed with irrelevant ad content while marketers are trying to find new ways to connect with consumers in the online world. We will enable customers and fans to become "sponsored" by brands, as seen in professional sports, thus providing them with relevant content through brand selection which creates advocacy and measured ROI for brands. Golf is a $76b industry in the US. Our first platform, Golfradar, will own this space.

Team

  • Todd Patrick
    Founder & CEO

    Prior VP Marketing and Sales at Intrawest leading high producing teams for 16 years including one day sales record of $425m — Envisioned that everyday people being sponsored by brands, like professional athletes, can change the face of online social interaction, advertising, and brand advocacy — Bachelor of Science in Business from Arizona State University.

  • Chris Tivey
    Founder & Vice President

    Prior Senior VP Marketing at PGA TOUR Club and President at Star Resort Group — Over 35 years experience bringing innovative products and concepts to market — Passionate about the rapidly evolving digital marketing space and collaborative creative relationships. And golf — Graduate of Sheridan College in Marketing, Design and Advertising. Firmly committed to the 10,000 hour rule.

  • Prasad Chavali
    Founder & Chief Information Officer

    Technology architect with a 40 person development team and part of successful and acquired start ups — Early adopter of technology, passionate about innovation and successful entrepreneur for last 15 years — Masters in Computer Information Systems, Masters in Mechanical from Arizona State University and other technical certifications.

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