BoomerPPL will be a new online community for Baby Boomers providing an ever expanding portfolio of member benefits / value propositions.
Seventy-million Boomers were born between 1945 and 1964 and are now 45-68 years old. 10,000 will turn 65 every day for the next 17 years. They're focused on retirement planning, insurance and annuity products and travel and leisure benefits. BoomerPPL will provide members a variety of valuable member benefits; e.g., insurance and annuity products, discount travel and leisure benefits and free health benefits wrap insurance just for joining.