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Bombas logo grey pink 20bee


Bombas is a direct-to-consumer comfort focused apparel brand with a mission to help those in need. One Pair Purchased = One Pair Donated

  • Stage $50M in TTM Revenue
  • Industry Consumer Products
  • Location New York, NY, US
  • Currency USD
  • Founded August 2013
  • Employees 36
  • Incorporation Type Not Incorporated
  • Website bombas.com

Company Summary

Bombas is an athletic-leisure sock company with a mission to help those in need.

The idea for Bombas was formed when we learned socks are the #1 most requested clothing item at homeless shelters. Inspired by other give-back companies we set out to solve this problem with our One Pair Purchased = One Pair Donated business model.

In order to donate a lot of socks we knew we needed to sell a lot of socks. In order to sell a lot of socks we knew we needed to create a product that people would want to purchase.

Through two years of dedicated research and development with one of the world's leading sock manufacturers under the guidance of Steve Lowenthal, former President/CEO of GoldToe and current member of the Bombas Advisory Board, we created seven substantial improvements, aptly named Bombas Sock Tech, resulting in the most comfortable socks in the history of feet.

Since our August 2013 launch, we have donated over 575,000+ pairs of socks to those in need and have generated over $6mm in direct-to-consumer ecommerce revenue exclusively through our website.


  • • UrbanDaddy: employee number seven, leading sales and business
    • 9 years of start-up experience.
    • 6 years of management experience.
    • 13 years of sales experience.

  • Dbaf85ed 6be5 4cec be14 4d9ce740dbb3
    Chief Brand Officer

    • UrbanDaddy: employee number six, leading editorial and creative
    • 13 years of branding and copywriting experience.
    • 10 years experience in digital strategy.
    • 8 years experience in menswear and lifestyle editorial.

  • Ffd15fea 656e 43a7 97b8 79855f80c234

    • 11 years of finance and operations experience.
    • 3 years of start-up experience.
    • 3 years of supply chain management experience.
    • Babson MBA, Summa cum Laude.

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    Aaron Wolk
    Creative Director

    • 16 years of design experience.
    • Former creative Director at hearst Magazines.
    • Creative lead on projects for Proctor & Gamble, revlon, canon, SAKS fifth Avenue, GM, L’Oreal, Bank of America, Unilever.

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    Kate Huyett
    Head of Customer Acquisition

    • HowAboutWe: employee number seven, joined as community manager and grew into COO, leading customer acquisition, business operations and finance until exit to IAC in Summer 2014.
    • 5 years of acquisition & retention marketing experience. Managed annual budgets of $3mm+ across online and offline channels.
    • Worked at Goldman, Sachs & co in debt capital markets with consumer / retail companies including Wal-Mart, Target, Starbucks, and Gap.

  • 3783b4db aa37 4015 955c efd67696c300
    Head of Product Development and Design

    • 20+ years of hosiery design and product development experience
    • 11 years of men’s and women’s sock design at Cole Haan
    • Designed and produced product for Saucony, Dockers, GoldToe, Nautica

  • C65620d6 4175 4833 a118 e86985a25eac
    VP of Business Development

    • Public relations & Brand Management: lead strategy, execution, partnerships, leadership positioning, media relations and events for top fashion, lifestyle, philanthropy & technology brands.
    • 5 years of agency experience.
    • 6 years of management experience.
    • Past clients and partners include: Target, Adidas, Victorinox, Banana Republic, GLAMSQUAD, Randy Zuckerberg, Alton Brown, and more


  • Default avatar
    Steve Lowenthal
    Default avatar
    Ben Luntz
    Default avatar
    Dan Gruneberg
  • Default avatar
    Adam Schwartz
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    Daymond John

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