Community-driven, led by niche’ influencers, followed by fashion early-adopters, crafted by Bloc36.
Business Model: Merchandise Cost + Influencer’s Royalty Retail = Retail Price Merchandise cost factors: COGS, overheads, marketing & promotion Influencer’s Royalty Retail: 5% of the profits
Business Flow:
Collaborate >> Conceptualize >> Develop >> Promote >> Sell
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