bimini

48% own pepper spray. 9% carry it. Bimini is the design-led brand built to close that gap.

  • Stage Prototype Ready
  • Industry Security
  • Location Portland, OR, USA
  • Currency USD
  • Founded July 2024
  • Employees 3
  • Incorporation Type LLC
  • Website mybimini.co

Company Summary

Bimini is the first design-led personal safety brand, closing the carry gap: 48% own pepper spray, fewer than 1 in 10 carry it — a design failure inside a $2.2B safety market. Our refillable OC spray is built for Gen Z women who deserve premium form and real function. Co-founder Estella is that customer: a UO student building what she'd actually carry. We earn attention through content-native creators before paying for it.

Team

  • Co-Founder

    20+ years in digital media and adtech. Startup to Fortune 20. Led performance marketing at Kroger Co. He knows how to turn Bimini's story into customers.

  • Estella Wynne
    Co-Founder

    UO Advertising student. Student pilot. boxing practitioner. She led Bimini to the Oregon Innovation Challenge win. She's not just our co-founder — she's our customer.

  • Co-Founder

    Operations & Technology Management, University of Portland. Technology lead for Urban Wings and the Aerospace Leadership Club. Systems thinker, campus operator — he makes sure Bimini ships.

Advisors

  • Jake Weatherly
    Unconfirmed

Starting a startup?

Join the world's largest startup network for guidance, tools, and fundraising opportunities.

Get Started for Free