Castillero devised one of the most successful business strategies for Sony Music Entertainment. She is the brainchild behind the Ricky Martin crossover strategy that led the company to also sign Jennifer Lopez, Marc Anthony, and Shakira thus generating millions of dollars in record and live concert sales. Castillero has over 20 years of experience in Hispanic marketing and business development in entertainment and media.

He is an experienced financial services executive with 23 years of expertise in dealing with publicly traded companies, private, start-ups and broad knowledge of domestic andinternational capital markets. He’s also the Founder and CEO of Cruz Capital Management, LP an alternative global multi-strategy and asset management company. In addition, he’s the Managing Director of Trading at Windsor Street Capital, LP.