Julie Thorne Engels is a lifelong visionary, strategist and entrepreneur with a passion for employing creativity to drive business and social change. Prior to Bettyvision, she was the SVP of The Regan Group, a consumer activation agency entrenched in the entertainment industry delivering campaigns with measurable results for clients like ABC, USA Network, DreamWorks, Nikon, Anthem WellPoint, and CPK. Female mentorship is a key to her success.

Lindsey is the rare combination of utility player and long-term strategist, which makes her perfect to activate the Bettyvision community and convert users into life-long Bettys! Heisser’s previous experience as TRG's Marketing Director demonstrates her proven track record to devise tactical plans bringing creative concepts to market in innovative ways that over-delivered on ROI. Her clients include Sun-Maid, NBC, Paramount, and ABC Family.