Betterific

Betterific is a digital suggestion box, a passionate community for crowd-sourcing innovation.

  • Stage Full Product Ready
  • Industry Business Products
  • Location Boston, MA, USA
  • Currency USD
  • Founded June 2012
  • Employees 3
  • Website betterific.com

Company Summary

Betterific crowd-sources ideas to improve products and makes customer feedback social, transparent and effective. For brands, it serves as a customer feedback and consumer insights tool and an internal employee ideation platform.

Team

  • Micha Weinblatt
    CEO, co-founder

    Micha built his first company, Crooked Monkey (http://crookedmonkey.com), from selling t-shirts door-to-door to $4.5 million in sales. He was named one of CNN Money's Top 10 Entrepreneurs to Watch (http://money.cnn.com/galleries/2011/smallbusiness/1107/gallery.generation_next_entrepreneurs/2.html) and one of Washington Business Journal's 40 Under 40 (http://www.bizjournals.com/washington/print-edition/2010/10/29/40-under-40-micha-weinblatt.html).

  • Jonathan Schilit
    COO, co-founder

    Jonathan is the founder of the socially-good sunglasses company Waveborn (http://www.waveborn.com/) and previously led marketing and partnerships at Do Something (http://www.dosomething.org/).

  • Brad Cater
    CTO, co-founder

    Brad graduated from MIT in 2008 with a degree in math with computer science. Before graduation, he co-founded Snaptalent, a member of YCombinator and a VC-backed online job advertising company. He has since worked at several startups, including leading teams at Chitika (http://chitika.com/) and Panjiva (http://panjiva.com).

Advisors

  • Duane Morris, LLP
    Lawyer
    Unconfirmed

Previous Investors

  • DreamIt Ventures, Philly
    Unconfirmed
    Barrett Wood
    Unconfirmed

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