BeFresh
BeFresh leverages user-generated content to deliver a contextual shopping experience that improves customer engagement and conversion.
- Stage Full Product Ready
- Industry Internet / Web Services
- Location San Francisco, CA, USA
- Currency USD
- Founded May 2012
- Employees 3
- Website befre.sh
Company Summary
BeFresh delivers a contextual shopping experience by leveraging the millions of street style images and videos that are created and shared each day. This user-generated content (UGC) is both inspirational and compelling to the shopper as it provides style and fit context; thus improving the shopper's engagement and likelihood to purchase. The BeFresh engine curates the UGC and maps it to both product catalogs and online retailers.
Team
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Sophia Y ChiangCEO
A risk-taking, unconventional builder of companies and things, I am an eternal optimistic and believe that technology is a force for greater social collaboration, discovery and change. My background in e-commerce, mobile, and finance gives me a unique and broad view of market opportunities.
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Jeff LeeChief Product Officer
I'm a Product guy (a developer in a previous life) passionate about attacking markets with innovative, disruptive solutions that people love to use. I love building, running, and being a part of lean teams/companies that believe in inspirational design, attitude over aptitude, and moving quickly.
Advisors
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Lowenstein SandlerLawyerUnconfirmed
Previous Investors
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Tandem CapitalUnconfirmed
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