Basis

Basis is a light tasting, low sugar beverage, with enough electrolytes to equal the hydration of 3 glasses of water.

  • Stage Product In Market
  • Industry Food and Beverage
  • Location Denver, CO, USA
  • Currency USD
  • Founded November 2016
  • Employees 2
  • Incorporation Type LLC
  • Website drinkbasis.com

Company Summary

Basis bridges the gap between water and sports drinks. Right now, Basis comes in a beverage and powder format. Each serving contains 1000mg of electrolytes and only 4 grams of sugar. Sold in over 200 retailers including Whole Foods, where we're outselling Vitamin Water and Hint Water.

Team

  • Henry Springer
    Co-founder

    Led digital marketing efforts at Denver venture-backed CPG startup, Notion. Before that, he was in charge of sales and marketing operations at venture-backed, Sovrn. Bachelors from the Leeds School of Business at the University of Colorado, Boulder.

  • Kyle Nowak
    Co-founder

    Nine plus years growing revenue at venture-backed startups including Sovrn, Bracket Labs, and Concept 3D. Extremely passionate about health and wellness. Bachelor's degree in political science from Colorado State University. Father started the Egg & I breakfast chain.

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