Bäks Company, LLC (pronounced 'box' company)

Unique, patented GiftCard Bäks-Slim gift packaging attaches to $33 billion credit card gift card industry resulting in $19m annual sales.

  • Stage Full Product Ready
  • Industry Retailing / Distribution
  • Location Salt Lake City, UT, USA
  • Currency USD
  • Employees 4
  • Website bakscompany.com

Company Summary

Bäks business is built upon US license for patented, foldable box, handmade in China. Early product introduction to Target and Walmart gained clout and led to Q4 2011 roll out in 500 Walmart stores. Partnership with American Express Gift Cards gains national endorsement. Shipping flat reduces costs and puts dollars saved into quality of the gift box for __% profit margin. Partners lived and worked in Asia for decades, speak Thai and Mandarin.

Team

  • Michael Smith Nebeker
    President

    Manages customer relations, marketing, advertising, sales, domestic shipping, product development, design and funding. Prior to founding Bäks Co., Michael instituted direct-response TV campaign that annually nets (5 years) $10m for global Operation Smile. Directed $10m capital campaign for college prep-school and $30m for International School of Bangkok. Michael worked at Burson-Marsteller, PR in NY and Bangkok. MBA Global Mgmt from Thunderbird.

  • Barton John Seliger
    Asia Operations

    Manages Far East operations, including printing, production, factory social compliance, quality control, outbound shipping, finance and accounting. Lives in Asia for past 25 years, establishing and managing sourcing companies in China, Hong Kong, Taiwan and Thailand, Managed 45 employees, sourced $150m from multiple Asian countries. Speaks Mandarin and Thai. JD and MBA in International Business from Texas Tech University.

  • William C. Reinsch
    Investor, Advisor

    Founder and Chairman, Transpo Int'l, premier international relocations company in Thailand. Chairman of Brink's Thailand, Thailand's largest security handler of high value monetary instruments. Board of Directors of Asian Tigers, the major relocation company in Asia. Board of Governors of the American Chamber of Commerce in Thailand and co-participant with Thai government's Board of Investment's strong outreach program for foreign investment.

  • H. Scott McKinley
    Investor, Advisor

    Engaged in merger & acquisitions, venture capital and growth equity investment in Asia and US. Strategic consulting for major multinational clients while at MAC Group (now Cap Gemini); Bankers Trust Co. and JPMorgan Chase, having worked at Chemical and Chase Manhattan, where he founded private equity activities in Asia Pacific Region. Vice-President, Laureate Education responsible for M&A in Asia. Co-founder Neumont University. MBA, Stern/NYU.

  • Ashton Joshua Seliger
    Office Manager

    Manages accounts payable/receivable for all company operations, tracks and reports company cash flow, assists in product development and customer account management. Prior, Sales Support Rep, Nuskin Enterprises, providing customer service, troubleshooting and shipping support in Mandarin. Nanjing Foreign Language and Culture Program Graduate, BS Hotel Management, Utah Valley University. Speaks Mandarin.

Advisors

  • Jack Pate, Pate Baird; Brent Hawkins, Bennett Tueller Johnson & Deere, P.C.
    Lawyer
    Unconfirmed
    Cory Webster, Webster & Co.
    Accountant
    Unconfirmed

Previous Investors

  • Michael Smith Nebeker
    Unconfirmed
    Barton John Seliger
    Unconfirmed
    Reinsch Living Trust
    Unconfirmed

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