Aveyo Avocado Foods

We nationally launched our avocado mayo exclusively in 130 Whole Foods and are now ready to expand our retail distribution and launch in food service in 2026.

  • Stage Product In Market
  • Industry Consumer Products
  • Location Boston, MA, USA
  • Currency USD
  • Founded June 2013
  • Employees 1
  • Incorporation Type C-corp
  • Website aveyolife.com

Company Summary

We are on a mission to make delicious, clean ingredient and healthy products using avocados as the main ingredient. We nationally launched our avocado mayo exclusively in 130 Whole Foods and are now ready to expand our retail distribution and launch in food service in 2026. Our avocado mayo is 75% less fat and calories than traditional mayo because it is made from over 80% fresh Hass avocados (not avocado oil).

Team

  • Anthony Wrubel
    Founder

    Tony Wrubel began his career as a CPA working at Deloitte & Touche and then went on to work at a technology start up and was an integral member of the finance team that raised over $400M in venture funding and over $300M in an IPO. He then went on to get his MBA and pivoted his career and has worked for over 25 years in CPG at MillerCoors, Ocean Spray and other companies in strategy, brand marketing, and sales before founding Aveyo.

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