Aurelius Media is a New Media business targeting Old Media profit pools which have become vulnerable after the collapse of previous high barriers to entry. It owns the website Biznews.com which has built a core audience of over 50 000 in just nine months and is enjoying exponential growth. Biznews is based at the JSE, has its own radio studio and further leverages its content through smart partnerships (CNBC Africa and CliffCentral.com).