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Artspoints Rewards International Inc.

Artspoints Rewards is a vertically-focused rewards program manager and aggregator of a national roster of arts-based rewards products.

  • Stage Full Product Ready
  • Industry Marketing / Advertising
  • Location Vancouver, BC, Canada
  • Currency CAD
  • Employees 7
  • Website

Company Summary

Artspoints Rewards is a vertically-focused rewards program manager and aggregator of a national roster of arts-based rewards product, that provides an efficient & simple to manage co-branded offering to the billion dollar Canadian loyalty program market. Currently focused on its B2B offering, Artspoints will launch its in-house coalition loyalty rewards program in Spring 2013 that will become its largest source of revenue within two years.


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    Sonny Wong
    President & CEO

    Sonny Wong is a marketing entrepreneur. As president and creative director of Hamazaki Wong Marketing Group, he led major campaigns for national blue-chip clients. Simultaneously, he has created and successfully produced noteworthy projects such as the Board of Change, Leo Awards, Canadian International Dragon Boat Festival and The Ad Pages, sold to Business in Vancouver in 1998. Through his work, he has become an expert on loyalty programs.

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    Charles Creighton
    Vice President, Strategy

    Charles Creighton has over 15 years business experience, with 10 focused on early-stage product and services commercialization. He has filled CEO, CFO, and Founder roles, as well as strategic CRM consulting, software product management, and IT systems analyst positions. Charles also spent 5 years in Silicon Valley, where he completed his MBA UC Berkeley.

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    David Yellowlees
    Vice President, Business Development

    David's career has spanned roles in Europe, Asia and North America. With a business degree from London, UK, he worked at Renault Cars, Paris and BAT in marketing and sales roles. He then joined Reebok International in Hong Kong as Marketing Director, Asia Pacific moving to Canada as President & CEO, and then promoted to Regional President for The Americas. Recently, he was EVP Marketing & Sales/CMO at Intrawest Corporation. He lives in Toronto.

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    Lenore Swenerton
    Director of Product Marketing

    With over 20 years marketing experience in the cultural/non-profit sector, Lenore's career in marketing began at the VAG and continued at the Canadian Craft Museum as Director of Marketing. She then joined the Vancouver Playhouse Theatre Company to helm the company's Marketing Department, where she raised subscription rates by more than 50%. As Marketing Director for SFU Woodward's, Leonore successfully launched SFU's contemporary arts facility.

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    Ted Barrett
    General Manager

    Ted’s career has spanned sales and marketing to overall business development, personnel, finance, information systems and administration. Prior to Artspoints, Ted spent the greater part of his business career with Unilever Canada companies T.J.Lipton Inc and Lipton Monarch Professional Markets Group in sales management, most recently as National Account Manager – Western Canada.


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    Steven Lukas, Fasken Martineau
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Previous Investors

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    Management team
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    Friends and family
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    Vancity Capital