Annelutfen

One stop shop for Turkish parents. Online Baby/kid/mom e-commerce shop in Turkey.

  • Stage $1M in TTM Revenue
  • Industry Internet / Web Services
  • Location Istanbul Trend Hotel, Gedik Paşa Caddesi, Istanbul, Turkey
  • Currency USD
  • Founded August 2011
  • Employees 18
  • Website annelutfen.com

Company Summary

We offer the widest online baby/kid retail selection (12,000 SKUs) and deliver fast (1-3 days) in a very usable site. Our customers are mostly women aged 20 to 45, live in big cities, are Internet savvy and smart shoppers. Our run rate revenues are $3M.

Team

  • Roys Gureli
    Founder & CEO

    - Annelutfen, Founder & CEO 2011-present
    - Stanford MBA 2009-2011
    - Borusan Holding, Business Assitant to CEO 2006-2009
    - Prime Capital Group, Business Assitant 2004-2006
    - Northwestern University, BSc 2000-2004

  • Hilal Koç
    VP of Business Development & Operations

    - Annelutfen, VP of Biz Dev & Ops 2013 - present
    - Eczacıbası Holding, Strategic Planning Manager 2012 - 2013
    - Accenture, Senior Consultant 2010 - 2012
    - Michigan MBA, 2008 - 2010
    - Google, Strategist 2006 - 2008
    - Credit Suisse, Associate 2003 - 2006

  • Roys Gureli

Previous Investors

  • Ventech, Richmond Park Capital, Agah Ugur, Mehmet Akgun,
    Unconfirmed
    Jose Marin, Fabrice Grinda, Jaclyn Schnau, Eric Chen, 30 other angels
    Unconfirmed

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