1pt combines the margin dynamics of tea/coffee with the growth dynamics of alt-bev and craft spirits in a non-liquid, non-regulated, ship anywhere range of all-natural rapid infusion blends designed to simplify cocktails. With $0 in ad spend, we’ve generated $1M+ in retail value sales with partners like Neiman Marcus, Williams Sonoma, Food52 and Urban Outfitters. We’re raising capital to accelerate omni-channel sales and network effect marketing.