With a career spanning 25 years, Todd brings expertise across operations, procurement, sales, marketing, leadership and strategic planning. His experience of working in each area allowed him to strategically grow yearly sales of his last company from $29 to $50 million/yr in 5 years. He then sold the business for 9X earnings.

Baba brings extensive technology experience and an innovative mindset to the leadership of Smooth-AI. Baba holds an MBA from the Smartly Institute and a BA in Economics & Political Science from Trinity College, University of Toronto.

Dan Snow has built digital brands over the past 13 years, working from clients as large as Novartis Global Pharmaceuticals, to innovative launch brands like The Village Group, and Canada's LGBT+ Chamber of Commerce.