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Andable is an online marketplace for independent sellers of products left of mass merchandise. When you buy, we share.

  • Stage Prototype Ready
  • Industry Retailing / Distribution
  • Location Australia
  • Currency USD
  • Founded July 2011
  • Employees 2
  • Website

Company Summary

Andable is a globally unique online platform matching buyers and sellers. It provides an easy, cost-effective ecommerce solution for sellers of FRESH products (Fairtrade, Reused, Eco-friendly, Supports local business, or Handmade) and a destination for buyers of unique products. Andable supports small business, here and abroad. 10% of each sale funds a micro loan, via Kiva. This loan is repaid and Andable repays the sellers the 10%, guaranteed.


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    Rupal Ismin

    Rupal brings seven years of digital strategy experience to Andable, specialising in ecommerce and direct response. She has also been part of the team of other successful startups, including The Video Network and Upskilled. She holds a BSBA with a major in Marketing, International Business, and Finance from Washington University, St. Louis, MO, USA.

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    Melissa Dean

    Melissa brings 15 years’ advertising experience spanning strategy development, planning, marketing and sales. Having worked with some of the world’s best media, creative and advertising companies such as HOST, BBDO and Saatchi & Saatchi, plus five years at NineMSN as Sales Director for Victoria & WA, she has developed client and agency relationships in every sector nationally, and a broad understanding of the Australia Media and advertising marke

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    Tristan O'Shannassy
    Technology Lead

    Tristan is the technology lead and founder of Interesting, a ten person web specialist and applications development agency, with a forte in ecommerce platforms, based in Sydney. The Interesting team have helped conceptualised and fully executed the technological vision and development of Andable.


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    Dan Brush, Herbert Geer
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    Robert Barnes, Stewart, Brown, and Co