And The Revolution

MADE IN HERE

  • Stage $500K in TTM Revenue
  • Industry Consumer Products
  • Location Stockholm, Sweden
  • Currency SEK
  • Founded June 2013
  • Employees 3
  • Incorporation Type B-corp
  • Website andtherev.com

Company Summary

And The Revolution (ATR) is a vertical business model for retail within the bicycle market. ATR is responsible for the customer's experience from start to finish. The process involves every customer to design their perfect ride and the benefit of a carefree ownership for cyclists in urban areas. The business model generates high customer value and a high margin. We are ready to scale with our own shops and with a franchise network.

Team

  • Brandon Gold
    Shop Manager

    From New Zealand's South Island with a love for sport, great views and bicycles. Bachelor's degree in Physical Education. Work as personal trainer in London and Stockholm. Moved into sports television involving commentary, producing a weekly TV programme, plus voiceovers. Knocked on ATRs door three years ago. No he lives what he preaches:
    —Bikes can help save your world, and Brnadon have the knowledge and belief to back that up.

  • Delaney Wessel
    Bike builder and mechanic

    From Los Angeles, CA and is ATR’s newest recruit. She is certified through the United Bicycle Institute in Portland, OR and was an active member in the LA County Bicycle Coalition. Delaney is passionate about community building through active transportation and promoting access to bikes for everyone.

  • Founder, Owner

    My aim is to inspire people to join the bicycle culture and movement. Through our products we give people tools to ride, have fun, breathe, live...

    Previous work in all corners of the bicycle industry for +20yrs. More info in Gust Bio.

    Join the bicycle movement and join our revolution.

Previous Investors

  • Mattias Önell
    Unconfirmed
    Jon Rönström
    Unconfirmed
  • Markus Holmlund
    Unconfirmed
    Frans Enmark
    Unconfirmed
    Jonas Grundström
    Unconfirmed
  • Jose Saxlund
    Unconfirmed

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