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Snackle helps brands engage with consumers in a more fun and interactive way

  • Stage Full Product Ready
  • Industry Marketing / Advertising
  • Location Auckland, New Zealand
  • Currency NZD
  • Founded November 2011
  • Employees 6
  • Website

Company Summary

Snackle is an alternative marketing platform that enables brands to interact with customers in a more fun and interactive way. Brands can engage customers for a longer period of time using our gamification platform along with our range of innovative smart posters which utilises NFC (Near Field Communication) and QR Code technology. Snackle can help brands engage customers in store or at out of home advertising areas.


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    John Mellows
    Managing Director

    John Mellows owns and runs Alpha Dynamics a software company which specialises in creating innovative NFC products. Alpha Dynamics first NFC product offering is Snackle a social marketing platform connecting businesses to consumers who are on the move. John has several years experience implementing and developing software for businesses in England and New Zealand.

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    Tommy Liu
    Finance Director

    Tommy is a member of the Institute of Chartered Accountants since 2006, Tommy has gained his experience working in various industries, namely public practice, manufacturing and dairy industry. During that time, he has been involved in many projects, from working as a receiver with PricewaterhouseCooper in several high profile receiverships, to setting up and running the finance function for one of the largest dairy companies in NZ.

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    Jonathan Smith
    Technical Director

    Jonathan has degrees in engineering and mathematics and over 15 years of professional software development experience. He enjoys using his analytical skills to design software development architecture and high quality solutions to create innovative solutions and products.