We offer a simple, drag-n-drop SaaS platform which allows anyone to easily create immersive, interactive videos such as:

John Legend piano: https://twitter.com/johnlegend/status/466682057301970946
WebMD medical diagnostic: adventr.tv/webmd
Spiderman movie trailer: adventr.tv/spiderman

Adventr is the only technology which allows this interactivity at scale scale (ad networks, mobile, social media, web embeds). Over 6000 users & growing!