The ADK strategy is to develop innovative, patentable structured framed bags, totes, & packs for worldwide markets. The benefit of our design is that it offers superior loading & stability when in use, yet folds for storage. The frames will be incorporated into a line of reusable grocery bags, shopping totes, & backpacks, which the company plans to market by leveraging multiple distribution models under the ADK brand, as well as OEM/Co-brands.