Goalsetter gives young people the tools and inspiration to save, share, and spend money wisely. Goalsetter combines the best of goal-based savings platforms (e.g. Digit and Acorns) and gift-registries (Zola and Honeyfund) to appeal to millennial parents who value savings and experiences over more consumer goods. The business model has several meaningful revenue streams, including transaction revenue, referral fees and affiliate fees.