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StoryUP VR

Virtual Reality startup that's building a story pharmacy at the intersection of journalism and neuroscience.

  • Stage Prototype Ready
  • Industry Media and Entertainment
  • Location Columbia, MO, US
  • Currency USD
  • Founded September 2015
  • Employees 5
  • Incorporation Type C-corp
  • Website

Company Summary

Using EEG (electroencephalogram), we're building a 'story pharmacy' of VR experiences as an alternative to depression & anxiety drugs. StoryUP VR is a global immersive media company that creates virtual reality stories that are affirmational and inspirational. More than just beautiful images, StoryUP combines story + VR + neuroscience to allow people to escape their current reality in a way that affects emotion centers of the brain.


  • 12 time Mid-America Emmy award-winning storyteller. A former broadcaster, Sarah pioneered interactive storytelling during +20 years in television. An NAB Service to America recipient, Sarah built a VR program to allow aging Veterans to virtually visit their memorials. She co-leads Journalism 360, the world's community for VR media professionals and is a frequent keynote speaker and panelist on VR storytelling and entrepreneurship.

  • Paula
    Director of Sales

    Paula has more than 30 years experience in sales and marketing. 4-time entrepreneur. Paula pioneered the Citizen Jane Film Festival to become one of the coolest film festivals in the world according to Movie Maker magazine. Paula leads our sales working with brands that want VR experiences. She ran her own marketing company for more than a decade.

  • 2014 erika jeff headshots 1153
    Chief Psychologist

    Dr. Tarrant received his Ph.D. in Counseling Psychology from the University of Missouri in 1997. Since that time he has trained extensively in both ancient and modern healing practices.
    His work utilizes several forms of technology-based therapies including neurotherapy, audio visual entrainment, brain blood flow biofeedback (HEG), and Heart Rate Variability (HRV).


Previous Investors

  • Default avatar
    Rob Hill