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Benchmarking, market sizing & business research products underpinned by the tax return data of 27 million business & 140 million households.

  • Stage Full Product Ready
  • Industry Business Products
  • Location Mechanicsville, PA, USA
  • Currency USD
  • Founded April 2011
  • Employees 8
  • Website

Company Summary

Utilize proprietary databases for (a) financial benchmarking, (b) market sizing, (c) managing financial and legal risk, as well as (d) economic & business research and marketing. We help organizations make better business decisions by providing data and analytics that provide insights into geographies, markets & individuals. Initial Clients - Financial Services & Accounting & Consulting, data vendors, Future - Retail, Academic, & Government.


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    Dr. Jose M. Plehn-Dujowich
    Chief Research Officer & Co-Founder

    Jose was an assistant professor of accounting, finance, and strategic management at the Fox School of Business, Temple University. He has been using the same datasets around which Powerlytics has been founded for academic research purposes and in consulting work to various government agencies and the private sector for 10 years.

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    Kevin Sheetz
    CEO & Co-Founder

    A former audit and advisory partner at KPMG, Kevin was a financial services specialist earlier in his career. He developed a global risk assessment tool for bank audits, an information-based internet joint venture focused on financial services, and led KPMG’s global knowledge management group and KPMG’s regional risk management practice. Kevin was also VP & Managing Partner of Global Business Operations at Unisys.

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    Dr. Liza Shevyakhova
    VP of Research

    Liza was a lecturer in finance at the Fox School of Business, Temple
    University, and has a Ph.D. in economics with a specialization in econometrics from Boston College. She is a data analytics expert and co-developer of many of the company’s proprietary algorithms.

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    Joe Godcharles
    VP of Technology Operations

    VP of Technology Operations. Joe has over 20 years of experience in developing and delivering technology services. Previously, he was with Exclaim, Inc. where he served as SVP of Technical Operations and Professional Services. While there, he successfully architected, delivered and supported complete SaaS software platforms similar to that developed by Powerlytics for clients such as Adobe Systems, Disney Mobile, and Earthlink.

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    Scott Swanson
    VP of Technology

    Scott is a creative and entrepreneurial technology executive with more than 25 years experience leading teams who design, build and deliver software used by 100s of millions of developers and consumers around the world. Scott is the former Director of Product Planning for MS Windows Live Services Platform and the former Senior Product Manager for MS Visual Studio Core.

Previous Investors

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    Ben Franklin Technology Partners
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    Various Angels