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Informedika Inc.

Medical Marketplace enabling clinicians to place electronic orders for labs, radiology, equipment while comparing prices, turnaround time.

  • Stage Full Product Ready
  • Industry Healthcare Services
  • Location Sunnyvale, CA, USA
  • Currency USD
  • Founded December 2011
  • Employees 12
  • Website

Company Summary

Informedika is a SaaS healthcare marketplace for comparison shopping and exchanging electronic orders and results between healthcare providers. Informedika is free to doctors and collects fees for orders from vendors. Informedika signed contracts with major healthcare providers like Quest, LabCorp, Counsyl, RadNet. Informedika is growing virally by doctors sending referrals to each other and by direct sales to Accountable Care Organizations.


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    Andrei Zudin
    Co-founder, CTO

    Andrei Zudin, Ph.D. – CTO, Co-Founder
    •14 years of experience in enterprise software and system programming
    •Proven track record as solution architect and engineering manager
    •Designed and led development for Queplix Virtual Data Manager product.

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    Steve Yaskin
    Founder, CEO

    •15 years business experience in HIT software in large pharmaceuticals, EMR, clinics, nursing home and assisted living facilities.
    - 10 years: Lead Consultant w/ Accenture, EnY, BSG and Per-Se leading software development for Wyeth, Pfizer, Warner-Lambert, JnJ
    - CEO and Founder PC, Inc.: an enterprise EMR/Connectivity platform
    - CEO and Founder QueWeb Inc., Enterprise CRM software
    - CEO/CTO/Founder Queplix Corp. - data management cloud

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    Alex Minkin
    Founder, VP Engineering

    • 20 years of experience in system development
    • Successfully delivered 12 generations of products
    • Founded GigaPixel® Corp, IP HW Company: acquired in 3 years for $290M
    • Worked at Silicon Graphics®, @Home Network®, GigaPixel, 3Dfx®, Nvidia®.

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    Steve J Sattler
    Vice President, Client Acquisition

    Decisive sales leader with proven success taking disruptive technology to early adoption in direct, channel and OEM for enterprise-class solutions to the Global 1000. Excellent relationships with Venture Funds and independent investors seeking first-in hunter to establish facts-on-the-ground sales, reference accounts, and partners. Consistent performance exceeding quarterly goals, MBOs, and board-level directives.

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    Clare Kirk
    Marketing Consultant

    A creative, results-driven marketing communications professional. Areas of expertise include high-tech healthcare, startup brand strategy, and online communications.
    Previous companies include Epocrates, Doximity, DNAX Research, Inc. (now Merck Research Laboratory).

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    Kelle Gill
    Regional Director For Client Development

    Sales professional with outgoing personality, results-oriented, committed to exceeding goals and developing solid, business relationships.

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    Warrick Taylor
    Chief Operations Officer/CFO

    Senior business and finance exec with track record creating significant value. Excel at articulating a strategic vision, building effective teams and driving metrics-based execution.

    Broad experience in finance, corporate and strategic business development, operations, and product development in early stage technology (B2B and consumer internet) companies.

    Helped raise multiple angel, VC and strategic rounds of funding, and been through a

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    Peter Longo
    EVP Sales

    Build, grow and manage high caliber sales teams utilizing Sales Process, Training and Management Cadence.


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Previous Investors

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    angel and founders