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digitaladtech, inc.

Our software allows out of home TV networks to consign and sell ad space anonymously on a blind exchange to ad buyers. Its like!

  • Stage Full Product Ready
  • Industry Marketing / Advertising
  • Location San Francisco, CA, USA
  • Currency USD
  • Founded September 2011
  • Employees 4
  • Website

Company Summary

Our exchange platform automates planning, procuring and reporting of advertising on out of home TV networks, allowing networks to anonymously sell expiring ad space and allowing ad buyers access to valuable audiences at prices of traditional broadcast and cable. Think which sells “remnant inventory” of hotel chains generating “heads in the bed” without compromising their customer’s sales channels. That’s us for DPb networks!


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    Garrett Van Wagoner

    During his mutual fund career, Mr. Van Wagoner has been the portfolio manager of the best performing small growth fund 5 times, according to Lipper Analytical Services. Over the past 15 years he has made dozens of private placements, with numerous success stories including: Internet companies Ariba and iVillage; software vendors Interwoven and Commvault Systems; telecommunications vendors Netro and Floware; and cloud based vendors Storage Network

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    Kurt Freytag
    Chief Technology Officer

    Mr. Freytag has led technical and product development in a number of verticals, including Financial Services, Life Sciences, E-Commerce, and Brand Management. He has built and led teams from 4 to 80 engineers and deployed successful B2B and B2C products on a wide variety of technology platforms. Mr. Freytag brings to DAT a unique combination of deep technical knowledge, team building and management expertise, sales experience and business acumen.

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    Nikos Acuna
    SVP Operations

    Nikos has over ten years of experience in digital and multimedia advertising, marketing, sales and business development, having worked on both the media and agency sides of the business, working with both traditional and innovative digital platforms. Nikos worked for ABS-CBN International, one of the largest global media companies in Asia, as the head of sales, integrated marketing specialist, and account executive for ABS-CBN North America.


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    Steve Gasser

Previous Investors

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    Van Wagoner Crossover Fund