Our software allows out of home TV networks to consign and sell ad space anonymously on a blind exchange to ad buyers. Its like Hotwire.com!
Our exchange platform automates planning, procuring and reporting of advertising on out of home TV networks, allowing networks to anonymously sell expiring ad space and allowing ad buyers access to valuable audiences at prices of traditional broadcast and cable. Think Hotwire.com which sells “remnant inventory” of hotel chains generating “heads in the bed” without compromising their customer’s sales channels. That’s us for DPb networks!