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Coole Immersive Inc.

Coole Immersive builds the most comprehensive and advanced simulation based training software for the Oil & Gas land based rig industry.

  • Stage Full Product Ready
  • Industry Software
  • Location Edmonton, AB, Canada
  • Currency USD
  • Founded September 2002
  • Employees 4
  • Website

Company Summary

Access to workers that can safely and efficiently operate a rig is a strategic differentiator for Oil & Gas rig companies. The work environment for rig crews is dangerous and the work is hard leading to a staff turnover rate of over 50% per year. The only effective way to reduce accident rates and prevent downtime is to adequately train new staff before they get on a rig and to maintain high levels of expertise. CI is the proven solution.


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    Bruce Matichuk

    An experienced software startup entrepreneur with over 20 years of experience. Was one of the founders of Celcorp, a large integration systems company. Past director of research for Poynt. Founder of Clinitrust, a health systems company. Taught corporate strategy at the JR Shaw School of Business for two years. Bruce has a Masters degree in Computing Science and was a PhD candidate at the University of Alberta.

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    Kevin McNulty

    Kevin McNulty founded Coole Immersive, Inc. in 2002. Coming from a varied background that included over 25 years in mine process engineering, multimedia production and industrial training Kevin identified a need for a new approach to competency based industrial training. Kevin's approach to simulation based learning has resulted in significant improvements in safety stats and overall productivity for Coole Immersive's customers.

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    Allan Marsten
    VP Sales and Marketing

    Allan is a seasoned and successful corporate executive heading up departments in Business Development, Sales, Marketing, Human Resources and was the CEO of his Silicon Valley company. He is also a creative visionary and serial entrepreneur who has co-founded five technology companies, taking one of those companies to Silicon Valley and achieving a successful exit with another.

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    Derek Duban
    Development Manager

    Derek has an extensive development background with several successful self published titles. He has had significant development contracts with Health Canada, Alberta Treaties and Motorola in China. Derek has his BSc from the University of Alberta and is also a member of the Alberta Society of Engineering Technologists.