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Cloud Cover Music

It's illegal for stores to play music without a license. We provide the license, great music, and a dynamic web platform Muzak can't match.

  • Stage Prototype Ready
  • Industry Business Products
  • Location Santa Monica, CA, USA
  • Currency USD
  • Founded January 2011
  • Employees 4
  • Website

Company Summary

We're bringing the in-store music industry into the 21st century! Compared to the old options our subscription service has better music, much lower monthly costs, simple contracts, and no special hardware required (it plays from a computer, and soon a mobile device or Sonos speaker set). We also let chain stores insert voiceover messages to boost sales, and will be selling our platform to in-store music specialists that utilize our partner API.


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    Jim Birch

    Before founding Cloud Cover Music in 2010, Jim was President of Watchfire Music an online Inspirational music label. Prior to that Jim worked for twenty years as a video-based communication specialist for advertising agencies and major corporations.

    He graduated from Occidental College with a BA and from Harvard Business School with an MBA in consumer behavior.

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    Andy Bauch

    In prior live Andy created secure financial systems for the U.S. Treasury Department and built Emmy award-winning video players at the Disney/ABC Television Group.

    He holds two Computer Science degrees, a Bachelor of Science from Lehigh University and a Master of Science from USC with specialization in multimedia technologies.

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    Diana Burnell
    VP Operations

    Diana brings a wealth of experience in record label management, music licensing, and studio administration for producers/music supervisors and larger companies.

    She holds an MA in Music Production from Emerson College.

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    Martijn Korteweg
    VP New Product Development

    Martijn is a front end development, design, and UX expert. For the last four years he has built beautiful HTML5 takeovers for Apple.


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    Lawrence Schnapp

Previous Investors

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    Phantom International